I am a precise, creative and commercially-minded Executive Producer with 13 years’ experience, creating content for some of the world’s biggest brands and digital platforms. I have made films for the likes of: The BBC, Shell, Apple, PayPal, dunhill, Mulberry, Jo Malone, Farfetch, Vestiaire Collective, Molton Brown, ALDI, SC Johnson, Peroni, Chalhoub Group, Listerine, LadBible Group, Tango, Clif Bar and Stylist, to name a few.
From short-form video content, to digital and social assets, stills, 360° commercials and campaigns, and a background in BAFTA-nominated broadcast documentaries, I oversee multiple projects and teams in a calm and exceptionally organised manner. From ideation and creative development all the way through to production, post-production and delivery, I truly understand the mechanics of creative content and successfully herd cats whilst turning concepts into concrete assets.
My particular passion and expertise lies in story-crafting, bringing an experienced editorial eye and holistic approach to creative brand communications, from: pinpointing the people, places and stories worth highlighting, to developing narratives and nuanced details into fully-formed stories with a clear and original angle.
I absolutely love what I do and bring passion, energy and enthusiasm to every role I undertake. The only other place I’d choose to be - if not working in this industry - is in Tuscany, drinking an Aperol Spritz, eating a bowl of pasta, admiring the beautiful views… although I generally work remotely, so in reality I should be doing both at the same time…
You can read a recent interview here: https://www.thewalpole.co.uk/news/love-letters-from-britain-an-interview-with-bbc-storyworks-vlada-tusco-and-latisha-ma-0ZXgnqMD19
E: Latisha.sl.ma@gmail.com
T: 07539 234 256